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IT'S ALL ABOUT COST AND CONTROL How can an industry whose clientele is continually asking them to work for less, can at the same time be told by their broker to pay more? How can an industry whose clientele is continually asking them to work for less, can at the same time be told by their broker they can not negotiate their own commission to secure the business? Today's Agents are beginning to figure it out. They realize it is not fair or right that they shoulder the burden of rising costs and lower commissions while paying more to their broker. Today's Agents see the need to have the autonomy to make the business decisions that can impact their business. Today's Agents see the need to retain more of their earnings as their commissions fall, expenses rise and their business becomes harder to find or keep. Today's Agents know that the company brand name is not going to stop the consumer from asking for discounts or for more competitive rates. Today's Agents understands that the high fee companies must maintain their authority to control the commissions, because as they begin falling it will be impractical and unaffordable for agents to pay their high fees. Today's Agents understand that while their chances for success are greatly increased by being associated with a brand name versus a no name, their business really comes from their own efforts and hardwork and the investment they make in their own business. Today's Agents see these changes coming and they are preparing for the future. That's why RE/MAX continues to grow in agent count and sales volume at a phenomenal rate. RE/MAX provides all the tools and all the support and all the services of any of the other name brand high fee companies. But they provide this at lower costs and with more freedom to the agents. Because RE/MAX believes that if agents keep more of what they earn, and have the autonomy to make their own business decisions, they will become more successful and when they're successful, the brokerage will be successful. Everybody wins. Isn't it time you took a closer look at RE/MAX?
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